PRICE GUIDE · MARKETING, DESIGN & TECH

Copywriter cost in Ireland
€60–€1,500 per project. Typically €300.

A copywriter in Ireland costs €60–€1,500 per project, typically around €300. The price is set by word count / length, research needed and per-word vs per-project.

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HOW MUCH IT COSTS

How much does a copywriter cost in Ireland?

COPYWRITER PRICE · PER PROJECT · IRELAND
Low end€60a simple job, off-peak, outside the cities
Typical€300what most people pay
High end€1,500the biggest jobs, short notice, Dublin
Typical €300
€60 low€1,500 high

Locufy guide prices for 2026–2027. Updated 2026. A national range, not a quote — enter your town above for real prices from the agencies and freelancers near you.

What moves the price

  • Copywriter's experience — a copywriter with a strong record in your sector usually charges a higher rate.
  • Complexity of the project — specialist products need more research before the website copywriting can start.
  • Research required — copy for an unfamiliar product can take hours of reading before writing begins.
  • Length — a long website or email series takes more writing and editing time than a short product description.
  • Number of revisions — each extra round of changes adds writing time, so the revisions agreed shape the copywriting price.

WHAT YOU GET

What a copywriter booking includes

Content CreationCopywriters are skilled in producing various types of content including blog posts, articles, and website copy.
SEO OptimizationMany copywriters specialise in SEO to improve content visibility on search engines.
Brand MessagingCopywriters help define a brand's voice and messaging, creating slogans and taglines that resonate with the target audience.
Editing and ProofreadingIn addition to writing, copywriters often provide editing and proofreading services to ensure that the content is polished and free of errors.

Takes: The duration of a copywriting project depends on its scope and the writer's workload..

WHAT PEOPLE BOOK

Common copywriter jobs

Website CopywritingCrafting engaging content for websites that captures the brand's voice and encourages visitors to take action.
SEO CopywritingCreating content optimised for search engines, helping improve visibility and attract organic traffic.
Advertising CopywritingWriting persuasive copy for advertisements, including print, digital, and social media ads, aimed at driving sales.
Content MarketingDeveloping informative articles, blogs, and social media posts that engage audiences while promoting brand authority.
Email Marketing CopyCreating compelling email content designed to nurture leads and convert them into customers.
Product DescriptionsWriting enticing descriptions for products that highlight their features and benefits, encouraging purchases.

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Copywriter near you, with prices shown

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How to pay less

  • Supplying your product details, audience notes and examples you like means the copywriter spends less paid time on research.
  • Bundling website copy, product descriptions and emails into the same project can cost less than separate commissions.
  • Giving the copywriter a relaxed deadline can avoid paying for rush work on your copy.
  • Editing existing copy usually costs less than writing new copy from scratch; you can ask the copywriter for a refresh.
  • Agreeing your tone of voice with the copywriter at the start saves paying for rewrites when drafts miss it.

Before you book

  • An overview of your business and its unique selling points for the copywriter to build on.
  • Details about your target audience and their preferences.
  • Examples of existing copy or materials you like and want to emulate.
  • Any specific keywords or phrases you wish to incorporate for SEO purposes.

Copywriter cost: questions people ask

The cost of hiring a copywriter can vary based on their experience, the complexity of the project, and the research required. More specialised topics or longer content typically incur higher fees.

The duration of a copywriting project depends on its scope and the writer's workload. Simple projects may take a few days, while comprehensive assignments can take weeks to ensure quality and thoroughness.

While many general copywriters can handle a range of topics, specialised industries may benefit from writers with specific expertise. For technical or regulated fields, hiring a qualified specialist is advisable.

Same-day services are available, but they often come at a premium rate due to the urgency. It's best to discuss your timeline with the copywriter to see if they can accommodate your needs.

Yes, many copywriters offer package deals for multiple related jobs, such as website content and blog posts, which can be more cost-effective and ensure a consistent brand voice. A good copywriter should have a strong portfolio showcasing their writing style and versatility.

Out of scope tasks may include graphic design, web development, or extensive market research. It's important to clarify the deliverables with the copywriter to ensure both parties have aligned expectations.